General Knowledge 2017 - 64



1.
The 2017 National Sports Day (NSD) is celebrated on which day in India?

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It is against the law to have a pet in Iceland.      .. More >>

blackguard:
n.
1.someone who is morally reprehensible blackguard v.
1.subject to laughter or ridicule
2.use foul or abusive language towards      .. More >>

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Tips to succeed in Sales

Know the Influencer

With many sales, it appears there is only one person involved in the decision making process. Yet, more times than not, another person is behind the scenes influencing the decision. When you make your sales call, always assume there is an influencer and expect to deal with him or her.
To find out who that influencer is, use probing questions with the customer such as: Who else in your organization is typically involved in decisions such as this? When decisions like this have been made in the past, what are some of the things others have said? Where does a decision like this rank in terms of other decisions you typically make.

Basic English Usage
The possessive case of a noun or pronoun indicates ownership or possession.

Pronouns such as his, her, its, my, mine, your, yours, their, theirs, our, and

ours are all possessive case words.


Here are several rules for the possessive case.


A. Most singular nouns form their possessive by adding an apostrophe

and an s. (the baboon’s food; the girl’s sweater; Marx’s teachings; Burns’s

poetic lines; Dickens’s characters)


B. To form the possessive of a singular noun that ends with an s sound,

take one of two actions.


   1. If a name of two or more syllables ends in an eez sound, the possessive

is formed without an additional s. (Ulysses’ friends; Archimedes’

theories)


   2. Add an apostrophe and an s if the word would not be difficult to

pronounce. (dress’s cost; quartz’s essence)

C. Add only an apostrophe to form the possessive of a plural noun that

ends in s. (the boys’ gymnasium; the Murphys’ home)

D. If a plural noun does not end in s, add an apostrophe and an s. (the

men’s department; the mice’s hiding spots)


E. Use the possessive form for only the last name in compound nouns for

organizations, literary titles, businesses, and relatives. If owned separately,

use the possessive for both names.


Tom’s and Pete’s reputations (separate reputations)

Procter and Gamble’s sales (combined ownership)

mother-in-law’s magazines (one woman’s ownership)

mothers-in-law’s magazines (two or more women’s ownership)


F. For acronyms (words formed from the first letters of a series of words),

add an apostrophe and an s.


the NHL’s (National Hockey League’s) members

AARP’s (American Association of Retired People’s) membership

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